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Behind Licensing Unlocked
A closer look at how and why Licensing Unlocked was born
The Story
Licensing Unlocked is brought to you by the Global Licensing Group, in partnership with Licensing International.
As the licensing industry’s leading trade show organizer and media partner, we want to help more people easily and efficiently leverage the power of brand licensing to drive growth, innovation, and strategic partnerships.
That’s where Licensing Unlocked comes in.
We’ve used our 100 years of market experience to create a hub of in-depth training and resources designed to make brand licensing easy.
The Inspiration
Through running our market-leading events and conferences, we noticed a demand for education.
Although people could recognize the potential of brand licensing as a profitable concept, many of them said it took a lot of time to truly understand the industry and navigate it confidently. In some cases, people would have to learn the hard way, making mistakes and wasting time.
Licensing Unlocked is here to answer all your brand licensing questions, with simple, on-demand training delivered by some of the industry’s brightest minds.
Whether you’re new to licensing or want to find alternative ways to unlock its true potential, our content and experts are on hand to help you every step of your brand licensing journey
Brands that have Unlocked the Power of Licensing
